Sunday 10 July 2016

Horlicks : Family's friend for years



The growth of a child is a reason of great concern for every parent as balanced growth is not only important for growth physically but also growth mentally. In today’s times wherein fitness has become a demand for the day, not growing as per the society standards can often lead to inferiority complex and childrens often complain “my friend is taller than me, they make fun of me”.

 Whenever a parent has to hear complaints from their children in regard to their growth, the concern has to be genuinely there. It is also important to note that today’s times and schooling life is not easy-to-go, a possible school day for a child lasts upto 8-10 hours, with 6 hours of schooling and then subsequent coaching. The intensely high tiresome day often leads children’s less intake of day to day growth supplements – while a mother can only do so little, the best way to combat this is to ensure that the 2-3 meals that a child has is full of nutrients that enable their growth – point is, how to achieve this?

Frankly, I believe that the best way to start the day is by intaking something healthy that energizes you for the whole of the day ahead. One of the nutrients that is very high in providing and catering to this very need is “Horlicks” – family’s friend for many years and one that has scientifically been proven to make a difference in growth patterns of children.

Horlicks has yet again come with the product “Holicks Growth+”, which is a specialized nutrition, a product that caters to the growth of the children and the pediatric experts backup the fact that among the age group of 3-9 years, those who are lacking behind in weight and height; a visible change is seen in just a matter of 6 months. This speaks volumes about Horlicks product and it’s ability to make a difference into the lives of our beloved children.

The age duration of 3-9 years is very crucial and it’s perhaps the most critical stage of growth, should one not grow in these years the subsequent years may not show as rapid results as these 6-7 years do. Not only is this the age where studies tend to get just a little tougher, it’s time when children are needed to grow physically as the subsequent teenage ages are one where child is expected to reach adulthood and maturity – which without physical growth becomes a tough task.

The topic of growth is often avoided in a society and we don’t concern it much until the situation reaches the stage that your 15-16 year old hasn’t grown as per expectation and is lacking behind in weight and height; the backlashing from friends also doesn’t help and a child fears to go to school as he/she may feel that they’re not grown as their friends have – no parent wants this.

The best way forward is to opt for Horlicks Growth+, a product that you can trust with your eyes closed. After all, it’s a friend of the family for years. 
Aditya Jha Author

Aditya Jha is 20 years old and has had a passion for writing since a young age. He has had the great honor of being published in the book "blank space", which featured his fictional short story "a writer's tale". He has also published 2 ebooks - Best.Generation.Ever. and An Iron Lady (Autobiography on his grandmother's life). He has great passion for speaking and is a Delhi University Debator - having won various laurels for his speaking.

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